Having the ability to convince people of your ideas is a very powerful skill. Because it helps you grow your business, be a better leader, and achieve your professional and personal goals.
After 30 years of the publication of his book “Influence”, the bible of persuasion, Robert Cialdini published his second book “Pre-Suasion”. The central message of the book is that to effectively persuade people and get them to adopt your ideas, there are certain things you can do before the meeting that will make it easier for you to do so.
The book develops a very interesting concept, although with a lot of common sense. And it is self-influence. Basically, our mood will affect our ability to influence others. If it is good, it will be easier for us to convince people. If it is bad, it will be difficult for us. How to improve your mood in three steps.
Dr. Cialdini proposes three keys to influence ourselves and improve our own state of mind, as a precondition to trying to convince others of whatever it is.
Key 1: Gratitude
I heard a long time ago that if you get up in the morning and the first thing you do is say thank you for all the positive things you have in your life (such as health, achievements, the love of your family or whatever), this predisposes you positively to face the day, which is why I have a daily reminder on my phone that jumps at 6: 0o. with the word “Gratitude”. It puts me in a positive state. A kind of protective shield against the potential adversities that may come during the rest of the day.
Key 2: Optimism
You probably know the concept of the glass half full or half empty. How do you usually see it? Having a positive attitude towards life exercises your mental muscles and allows you to recover more easily from difficult moments. It will help you to always keep your goals in mind and firmly believe that you can achieve them because it will put your mind to search for solutions instead of focusing on problems. Also, I suggest you smile more often. Because the smile improves the mood and facilitates positivity.
Key 3: Relativity
Make no mistake, things go wrong frequently. But how you act in the face of adversity will make it easier or more difficult for you to overcome them. Having resilience or recovery capacity in the face of things that do not go well and putting the focus on learning every time you do not get what you are looking for, is a very useful skill. But when you can’t turn a negative event into learning because it’s been too intense or too fresh in your head, it helps to focus your attention on other things that excite you. A few months ago I visited a potential client who abused me psychologically and recognized it at the end of the meeting. I came out quite touched and with the spirits on the ground. But without realizing it, I began to think about a project in which I was deeply involved and pending tasks that make me especially excited and I noticed an instant change in my mood. They say that a nail takes out another nail. Relativize negative situations by focusing your attention on other current events that excite you.
If you also start your days with gratitude and optimism, you will see how your results improve, even when it comes to convincing others of your ideas.